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مشاهدة النسخة كاملة : مطلوب مدير ولاء العملاء



SHAIMMAA
03-27-2014, 10:41 AM
بسم الله الرحمن الرحيم



مدير ولاء العملاء


شركة النهدي الطبية, جدة


تفاصيل عن الوظيفة

مجال الصناعة: الصيدلة / والبحوث السريرية
المجال الوظيفي : التسويق
مجموع المناصب: ١
نوع الوظيفة: دوام كامل
القسم: Marketing
مكان الوظيفة: جدة، المملكة العربية السعودية
الجنس: لا تفضيل
الحد الأدنى لمستوى التعليم: شهادة بكالوريوس
المستوى الوظيفي : مدير‏
الحد الأدنى من الخبرة: ٥ سنوات‏
آخر تاريخ للتقديم: ١٤ أبريل ٢٠١٤
تاريخ الإعلان عن الوظيفة: ٢٣ مارس ٢٠١٤



الوصف الوظيفي:

Strategic Role:

· Leads the development of NMC's Loyalty strategy, supporting the Corporate strategy
· Develops a unique understanding of NMC's consumers (together with the Category teams), and builds the right loyalty strategies to win with our Consumers
· Creates loyalty schemes for NMC customers
· Builds strategic alliances with external parties to form strong loyalty programs

Operational Role:

· Create advertising and media plans for our loyalty program that drive new customer acquisition, point accrual and redemption
· Lead designing and forming a seasonal loyalty promotional strategy with Retail Operations, commercial and shopper marketing
· Conduct market research, competitive analysis and trend outlook and suggest plans that create edge for our program Nuhdeek
· Lead Loyalty program operational details and execution in CRM systems and retail
· Dive into loyalty analytics and provide insight and analysis on segmentation and customer information/profiles
· Supervise CRM function and call center and guarantee optimum level of service quality and response time and case resolution

Reporting Role:

· Reports about loyalty marketing initiative efficiency and impact
· Provide newsletter on loyalty progress and key issues
· Supervise CRM function and call centre and guarantee optimum level of service quality and response time
and case resolution

People Role:

· Manage the section resources utilization by setting their priorities and maximizing performance
· Sets and monitors SMART objectives for direct employees
Leads his people development, through appropriate training and supervision

المهارات المطلوبة:

BSc or MBA degree
4-7 years of experience in Brand/Marketing Management



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